Alex Atala, one of Brazil’s most visionary chefs, has redefined Brazilian gastronomy by elevating native ingredients to haute cuisine. With a philosophy rooted in the balance of tradition and innovation, Atala transforms the familiar into the extraordinary, merging deep cultural heritage with refined culinary artistry.

His approach honors the raw beauty of Brazil’s terroir, bringing unexpected sophistication to indigenous flavors while maintaining a profound respect for authenticity.

Much like Atala’s cuisine, AROMO’s Crème Brûlée coffee is a celebration of contrast and refinement—a Brazilian tribute to a French classic that reinterprets indulgence through a local lens. The interplay between caramelized vanilla notes, buttery undertones, and a velvety finish mirrors Atala’s ability to balance rich, comforting flavors with delicate precision. Just as he reimagines traditional ingredients to create bold, contemporary expressions of Brazilian identity, AROMO crafts a coffee experience that surprises and delights, transforming an everyday ritual into an elevated moment of sensory indulgence.

Both Atala and AROMO embrace a philosophy where luxury is defined not by excess, but by the artistry of composition—where every detail, from sourcing to execution, is meticulously considered to create a seamless fusion of culture, flavor, and sophistication.